RHAPSODY ROCKS AUSTIN PRESS RELEASE
MARCH 2007
OK, I didn't actually write this, but it is a corporate press release that I'm quoted in, so I'm including it regardless.Also located on the RealNetworks Press Site.
RHAPSODY ROLLS INTO AUSTIN WITH A ROCKING DAY PARTY LINE-UP
Six Stellar Independent Bands to Perform Exclusive Rhapsody Concert Sponsored by Hyundai Elantra at The MohawkSEATTLE — March 06, 2007 — Continuing its support of independent music, RealNetworks® Inc., (Nasdaq: RNWK) today announced the Hyundai Elantra presents Rhapsody Rocks Austin event, a music showcase coinciding with the second day of the renowned South By Southwest music festival in Austin, Texas. This music-packed party kicks off at noon on March 15th, 2007 at Austinís Mohawk club and will feature live sets from six top independent music acts including Peter, Bjorn & John, Robyn Hitchcock & Peter Buck, Oakley Hall, Oxford Collapse, Loney, Dear and The Broken West.
Beginning today, music fans can visit www.rhapsody.com/rhapsodyrocksaustin to check out music and playlists from bands playing the Rhapsody Rocks Austin party, as well as view original live performances from bands taped in Austin last year. Performances from this yearís party at The Mohawk will be available through Rhapsody starting in late March, as will a number of other new, exclusive studio sessions the Rhapsody team is taping this year in Austin.
"Rhapsody makes it easy to discover new music from a wide range of artists," said David Krinsky, director of label relations for RealNetworks. "Working with Hyundai USA on events like Rhapsody Rocks Austin allows us to bring that same discovery to a live setting, connecting music fans with exciting performances from some of todayís groundbreaking independent acts."
TheHyundai Elantra presents Rhapsody Rocks Austin event is a continuation of the successful ongoing relationship between Hyundai and Rhapsody to spotlight independent music and reach taste-making music lovers with exclusive live performances. Last fall, Rhapsody launched a Hyundai-sponsored Rhapsody Independent Music Hub, featuring free indie music downloads, exclusive interviews and Rhapsody Original live performances from some of independent musicís top artists. And in November 2006, Hyundai USA presented The Independent Music Experience with Rhapsody, featuring four emerging bands in concert in San Francisco. Performances from that exclusive show can be viewed for free in Rhapsody at www.rhapsody.com/indiehub.
"Exciting live independent music captures the essence of our Hyundai Elantra brand," said Joel Ewanick, vice president of marketing for Hyundai. "By partnering with Rhapsody on events like Rhapsody Rocks Austin, weíre able to reach our audience with effective and meaningful brand messaging."
Full Rhapsody Rocks Austin line up:
5:00 PM Peter, Bjorn & John 4:00 PM Robyn Hitchcock & Peter Buck (featuring Sean Nelson) 3:00 PM Oakley Hall 2:10 PM Oxford Collapse 1:20 PM Loney, Dear 12:30 PM The Broken West 12:00 PM Doors open The Mohawk is located at 917 Red River St. between 9th and 10th Streets in Austin.
